Visual Attention Software: A New Tool for Understanding the “Subliminal” Experience of the Built Environment
Eye-tracking technology is a biometric tool that has found many commercial and research applications. The recent advent of affordable wearable sensors has considerably expanded the range of these possibilities to fields such as computer gaming, education, entertainment, health, neuromarketing, psychology, etc.
How Blockchain Technology Could Transform Sustainability
Gensler principal Kirsten Ritchie shares her views on why this trendy tech may help crack the code on environment-friendly buildings.
Has the Pandemic Transformed the Office Forever?
Companies are figuring out how to balance what appears to be a lasting shift toward remote work with the value of the physical workplace.
John McPhee on Writing and the Relationship Between Artistic Originality and Self-Doubt
“Never stop battling for the survival of your own unique stamp.”